Chasing Innovation
Urbanization has been the engine of modernization in Europe. For most citizens today, every event from birth to the grave including education, marriage, work and leisure, occur in cities. Cities are mirrors of cultures and regimes. McKinsey’s report entitled “Urban World: The Shifting Global Business Landscape” predicts the changes of the major cities in the next decade. According to the report, there are 8,000 companies that account for 90% of the total world GDP and third of those companies are located in 20 major cities that generate 40% of their revenue. McKinsey’s forecast shows that by 2025, there will be 15,000 companies